Restaurant sites that take the booking directly.
Two things decide whether a restaurant site works: whether the menu can be read on a phone, and whether the table can be booked in three taps. Almost everything else is decoration.
What a restaurant site actually needs
The menu as a web page, never a PDF
A PDF menu cannot be read comfortably on a phone and gives search engines very little to work with. Dishes as real text is the single highest-value fix on most hospitality sites.
Booking that goes straight to your system
OpenTable, ResDiary, SevenRooms or DesignMyNight embedded so the guest never leaves and never lands on a third-party page selling your competitors.
Allergen information built in
The fourteen allergens surfaced per dish rather than a note saying "ask your server". It is a legal duty and a genuine reason people choose one place over another.
Opening hours that machines can read
Structured data for hours, address and holiday changes, so Google shows the right thing. Wrong hours on a bank holiday costs a full service.
Direct ordering where it pays
Delivery platforms take a large share of every order. For a venue with regulars, a direct ordering route pays for the site quickly.
Photography that sells the room
The food, the room and the people. Guests are choosing an evening, not a plate, and the site should make the evening easy to picture.
What most restaurant sites get wrong
A PDF menu
Pinch and zoom on a phone, invisible to search, and impossible to update quickly. It is still the most common problem in the sector.
Booking that opens a third-party site
The guest lands on a page showing every restaurant nearby. You have paid to put your competitors in front of your own customer.
A giant looping video and nothing else
Three seconds of atmosphere, several megabytes of data, and the menu still two taps away. Hungry people on mobile data leave.
Hours that were right in 2024
Wrong hours mean people arriving to a locked door or, more often, not arriving. It is also the fastest way to collect a one-star review.
What good looks like.
Perfect for you if…
Good to know.
What does a restaurant website cost?
£2,500 to £6,000 for a single venue with a proper menu structure, booking integration and photography direction. Groups with several venues and a central brand run £8,000 upward.
Can we keep using OpenTable or ResDiary?
Yes. We embed your existing system so the guest stays on your site through the booking. You keep the diary you already know and lose the hand-off.
Should we take orders directly instead of via delivery apps?
If you have regulars, yes. Platform commission is a large share of each order. Direct ordering will not replace the platforms, but shifting even a quarter of your repeat customers across changes the economics.
How do we handle allergen information?
We build it per dish so it displays alongside the item and can be updated when the menu changes. You supply the data, because only your kitchen can stand behind it.
How long does it take?
Four to six weeks including a photography day. If the menu changes seasonally we build it so your team can update dishes without calling us.
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See the pageReady to get started?
Tell us what you need and we'll come back within one working day with ideas and a clear, fixed price. No obligation.